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South Carolina Medicare Advantage market share

In September 2026, 595,987 South Carolina Medicare beneficiaries were enrolled in a Medicare Advantage plan across 91 parent carriers and 46 counties, led by Humana Inc. with 37.5% of counted enrollment.

Data month

September 2026

Advantage enrollees

595,987

+4.5% vs September 2025

Parent carriers

91

Advantage penetration

45.4%

CMS Medicare Monthly Enrollment, 2024

Carriers in South Carolina

CMS Monthly Enrollment by Contract/Plan/State/County (CPSC) · September 2026

#Parent organisationEnrolleesShareCountiesvs September 2025
1Humana Inc.223,19837.5%46+25.8%
2UnitedHealth Group, Inc.157,66126.5%46-22.5%
3CVS Health Corporation79,35913.3%46-21.8%
4BlueCross BlueShield of South Carolina (BCBSSC)49,0348.2%46+42.8%
5Devoted Health, Inc.30,4865.1%37+234.7%
6Centene Corporation24,7364.2%46+6.2%
7Health Care Service Corporation16,0082.7%46+26.3%
8Clover Health Holdings, Inc.3,4100.6%28+87.0%
9Elevance Health, Inc.3,1810.5%46+4.8%
10Molina Healthcare, Inc.3,1210.5%46+227.5%
11Independence Health Group, Inc.2,5570.4%46+1651.4%
12Blue Cross Blue Shield of Michigan Mutual Ins. Co.1,2610.2%46-2.4%
13Highmark Health7420.1%46+7.4%
14UNICO Services, Inc.5550.1%30+32.8%
15Missouri Healthcare Advisors, LLC3930.1%23+39.4%
16CareFirst, Inc.1120.0%46+119.6%
17Horizon Mutual Holdings, Inc640.0%46+93.9%
18Lifetime Healthcare, Inc.490.0%46+11.4%
19CuraCor Solutions Corp.200.0%46+66.7%
20MVP Health Care, Inc.160.0%46—
21Blue Cross & Blue Shield of Rhode Island120.0%46+9.1%
22Blue Cross and Blue Shield of Massachusetts, Inc.120.0%46—
23Alignment Healthcare USA, LLC00.0%46—
24Allina Health and Aetna Insurance Holding Company00.0%46—
25Aspirus, Inc.00.0%1—
26Athena Healthcare Holdings, LLC00.0%2—
27ATRIO Health Plans00.0%1—
28Aultman Health Foundation00.0%46—
29Aware Integrated, Inc.00.0%46—
30BayCare Health System, Inc.00.0%3—
31Baylor Scott & White Health00.0%1—
32Baystate Health, Inc.00.0%46—
33Blue Cross Blue Shield of Arizona00.0%1—
34Blue Cross Blue Shield of Kansas00.0%46—
35Blue Cross Blue Shield of Nebraska00.0%46—
36BlueCross BlueShield of Alabama00.0%46—
37BlueCross BlueShield of Tennessee00.0%46—
38BMC Health System, Inc.00.0%1—
39California Physicians' Service00.0%46—
40Cambia Health Solutions, Inc.00.0%46—
41CAPITAL BLUE CROSS00.0%46—
42CareSource00.0%9—
43Clever Care Health Plan, Inc.00.0%1—
44Corewell Health00.0%46—
45Curana Health Holdings, LLC00.0%1—
46DLP Marquette Health Plan, LLC00.0%1—
47Elderplan, Inc.00.0%1—
48EmblemHealth, Inc.00.0%46—
49Fallon Community Health Plan, Inc.00.0%46—
50Fenyx Health Holdings, Inc.00.0%46—
51Gemstone Holdings, Inc.00.0%1—
52General Catalyst Group Management Holdings LP00.0%46—
53Gold Kidney Health Plan00.0%1—
54Guidewell Mutual Holding Corporation00.0%46—
55Hamaspik of Rockland County, Inc.00.0%1—
56Hawaii Medical Service Association00.0%46—
57Healthfirst, Inc.00.0%46—
58HealthPartners, Inc.00.0%46—
59Henry Ford Health System00.0%46—
60Imperial Health Plan of California00.0%1—
61Independent Health Association, Inc.00.0%46—
62Johns Hopkins Healthcare LLC00.0%46—
63Kaiser Foundation Health Plan, Inc.00.0%12—
64Liberty Healthcare Insurance00.0%1—
65LifeBridge Health, Inc.00.0%1—
66Local Initiative Health Authority for LA County00.0%1—
67Longevity Health Founders, LLC00.0%2—
68Louisiana Health Service & Indemnity Company00.0%46—
69Lumeris Group Holdings Corporation00.0%1—
70Martin's Point Health Care, Inc.00.0%46—
71Mass General Brigham Incorporated00.0%3—
72Medica Holding Company00.0%46—
73MEDICAL MUTUAL OF OHIO00.0%46—
74MHH Healthcare, L.P.00.0%2—
75NEIGHBORHOOD HEALTH PLAN OF RHODE ISLAND00.0%2—
76Network Health, Inc.00.0%46—
77Point32Health, Inc.00.0%3—
78Presbyterian Healthcare Services00.0%1—
79Risant Health, Inc.00.0%6—
80SCAN Group00.0%5—
81Sentara Health Care (SHC)00.0%1—
82The Health Plan of West Virginia, Inc.00.0%46—
83Thomas Jefferson University00.0%3—
84Trinity Health Corporation00.0%4—
85Troy Holdings, Inc.00.0%1—
86Universal Health Services, Inc.00.0%4—
87UPMC Health System00.0%46—
88USAble Mutual Insurance Company00.0%46—
89VISITING NURSE ASSOCIATION OF CENTRAL NEW YORK00.0%1—
90Visiting Nurse Service of New York00.0%1—
91Zing Health Consolidator, Inc00.0%1—

County view

Leading carrier and Advantage enrollment in each South Carolina county. Penetration is from CMS Medicare Monthly Enrollment, 2024.

CountyAdvantage enrolleesLeading carrierLeader shareCarriersPenetration
Horry62,668Humana Inc.35.7%6543.7%
Greenville58,457Humana Inc.37.5%6048.0%
Spartanburg41,671Humana Inc.48.0%5952.8%
Richland34,184Humana Inc.45.0%5841.2%
Charleston31,122UnitedHealth Group, Inc.31.8%6035.9%
Lexington27,877Humana Inc.39.3%6039.7%
Anderson27,173Humana Inc.43.8%5352.4%
York26,730Humana Inc.32.0%5845.0%
Berkeley21,509Humana Inc.34.4%5542.1%
Beaufort20,151UnitedHealth Group, Inc.34.5%5833.1%
Aiken19,967Humana Inc.48.5%5742.8%
Pickens16,374Humana Inc.43.8%5452.5%
Florence15,069UnitedHealth Group, Inc.43.9%5344.8%
Dorchester14,693Humana Inc.33.3%5541.3%
Orangeburg12,715UnitedHealth Group, Inc.57.7%5356.6%
Lancaster12,302UnitedHealth Group, Inc.35.6%5443.6%
Sumter12,166Humana Inc.53.1%5348.4%
Oconee11,785Humana Inc.47.6%5345.9%
Georgetown9,673UnitedHealth Group, Inc.38.7%5442.2%
Laurens9,244Humana Inc.45.8%5351.8%
Greenwood8,356Humana Inc.38.2%5346.4%
Darlington8,228UnitedHealth Group, Inc.42.8%5149.2%
Kershaw8,172UnitedHealth Group, Inc.39.8%5444.0%
Cherokee7,399Humana Inc.45.0%5255.0%
Chesterfield5,394Humana Inc.40.2%5149.1%
Colleton5,325UnitedHealth Group, Inc.41.5%5349.3%
Williamsburg5,171UnitedHealth Group, Inc.54.1%5358.4%
Clarendon5,094UnitedHealth Group, Inc.45.7%5250.9%
Marion4,583UnitedHealth Group, Inc.50.7%5455.3%
Jasper4,552Humana Inc.39.2%5444.1%
Union4,552Humana Inc.33.7%5259.2%
Newberry4,478Humana Inc.50.5%5343.8%
Chester4,438UnitedHealth Group, Inc.42.1%5353.8%
Dillon4,037UnitedHealth Group, Inc.44.1%5256.0%
Marlboro3,864UnitedHealth Group, Inc.45.7%5157.4%
Abbeville3,366Humana Inc.45.4%5450.0%
Fairfield3,350Humana Inc.36.6%5352.5%
Edgefield3,348Humana Inc.49.3%5548.3%
Barnwell2,720UnitedHealth Group, Inc.48.5%5353.1%
Hampton2,547UnitedHealth Group, Inc.51.2%5354.3%
Lee2,420UnitedHealth Group, Inc.46.9%5154.2%
McCormick2,188Humana Inc.36.5%5448.6%
Calhoun1,961UnitedHealth Group, Inc.49.8%5449.8%
Bamberg1,936UnitedHealth Group, Inc.62.8%5357.1%
Saluda1,832Humana Inc.42.6%5445.9%
Allendale1,146UnitedHealth Group, Inc.60.2%5460.2%

What is missing

CMS suppresses any plan-county cell with fewer than 11 enrollees. Those enrollees are missing from these counts, so every figure is a floor, not an exact total.

What is counted

Counts cover Medicare Advantage contracts only (Local CCP, Regional CCP, PFFS and MSA). Standalone Part D drug plans, cost plans, HCPP and PACE contracts are excluded.

Source: CMS Monthly Enrollment by Contract/Plan/State/County (CPSC).

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